New graphic profile and new website mark the start for new Boliden
Today, Monday, sees the launch of new Boliden's graphic profile, as well
as a new website. This is part of the crucial, ongoing work taking place
to integrate Boliden and Outokumpu's mining and smelter operations. The
merger between the two companies means the start of an entirely new
company - and a new era for the Nordic mining and smelting industry.
New Boliden was created at the start of the year as a result of the
merger between Boliden and Outokumpu. The new company has consolidated
operations by concentrating on mining and smelters primarily for zinc
and copper. The vision is to be a world-leading company in these fields.
New Boliden has a clear profile focusing on mines and smelters.
Regarding zinc, the new company becomes Europe's largest mining operator
and the fourth largest in the world. In smelting, new Boliden becomes
the third largest zinc smelter operator in Europe and the fifth largest
in the world. In copper, the company becomes the third largest copper
smelter operator in Europe - and the eleventh largest in the world.
New Boliden now has 4 900 experienced employees and high-quality assets.
Work is currently underway to quickly integrate know-how and operations
with the aim of capitalising on synergies made possible by the merger.
The aim is to attain synergies of around 225-270 million SEK (approx.
$30-36 million), 50 percent to be achieved during 2004 and the remainder
in 2005.
In order to achieve these targets, the integration process must be implemented as rapidly as possible. Part of this process - and marking the beginning of the new company - is the new logotype and new graphic profile developed for new Boliden. Another part is the new, common website www.boliden.com -30 - For further information, please contact: Jan Johansson, President and CEO, telephone +46 8 610 1602, + 46 70 555 02 02
Ulf Söderström, Senior VP Group Communications
telephone +46 8 610 15 57, +46 70 618 95 95
Boliden is one of the leading mining and smelting companies in the world
with operations in Sweden, Finland, Norway, Ireland and Canada.
Boliden's main products are copper, zinc, lead, gold and silver.
Exploration and Recycling of Base Metals are also important within the
company. The number of employees is approximately 4 900 and the turnover
amounts to approximately EUR 1.6 billion annually. The Boliden share is
quoted on the Stockholm Stock Exchange in Sweden as well as on the
Toronto Stock Exchange in Canada.
www.boliden.com